We created a TV campaign for Biscuitville that used an illustrative style to compliment the country origins of the brand.
We spent a lot of time exploring scenery and aspects of the brand and it’s history, from the fields of rolling wheat just outside of Henderson to the bustling streets of downtown Burlington.
Exploring the history of Biscuitville & the Southern States was an exciting aspect of the project.
The animations were screened during the NCAA playoffs and increased Biscuitville’s sales of ‘Spicy Chicken’ over that period.
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